Saving Clients and Consumers from the most
Misrepresented Financial Product
We’re offering a $25,000 reward to anyone who can show us a real Indexed Universal Life (IUL) policy that's over 10 years old and has outperformed its original illustration.
This challenge is a wake-up call to the industry and a reality check for consumers. If you have a policy that proves IUL’s work better than projected, we want to see it. If you’re a consumer wondering if your IUL is underperforming, it might be time for a rescue.
Submit your policy. Challenge the narrative. Join the movement.
We’re demanding transparency, education, and accountability in a space where too many policies are built to benefit the salesperson more than the client. From hidden fees and rising internal costs to the long-term risk of policy lapse, it’s time to pull back the curtain on how IULs really work.
These products are often sold as all-in-one solutions for retirement, savings, and life insurance but rarely deliver on all fronts without serious risk or sacrifice. Financial tools should serve the client’s goals not just pad someone’s commission. Think your IUL breaks the mold? Submit your policy today and take the $25,000 Challenge.These products are often sold as all-in-one solutions for retirement, savings, and life insurance but rarely deliver on all fronts without serious risk or sacrifice. Financial tools should serve the client’s goals not just pad someone’s commission.
Think your IUL breaks the mold? Submit your policy today and take the $25,000 Challenge.
When is the last time you audited the performance of your IUL?
Do you understand how the policies truly work?
Do you know what your new policy projections look like since the regulation changes?
Does you agent do regular reviews with you?
What is your plan B if it doesn't work?
How are you going to manage your rising policy costs?
Tax Free Retirement Income
401k/IRA/Roth Replacement
Guaranteed to not lose
Better than other investments
Top 10 Questions your Should Ask your IUL Agent
IUL WhitePaper
IUL Exposed
Book a Clarity Call to assess your financial reality with our Financial X-Ray, uncovering gaps and defining goals for faith, family, and freedom.
Our team crafts a Cash Flow Hacking Plan to align your finances with your values, accelerating your journey to financial independence.
Build a design for tax-deferred growth, liquidity, and stability.
Ready to align your finances with your purpose? Book a Clarity Call to
start your CAD journey. Want to uncover the truth about IUL? Read IUL
Exposed and transform your financial mindset.
At LIFE180, we believe financial success is more than numbers it’s about alignment between your values, goals, and the way you use money.
Our mission is to help individuals and families gain clarity, confidence, and control by building strategies that align their finances with their life purpose. Through our unique financial alignment process, we help you use money as a tool to live more intentionally, make better decisions, and create lasting impact.
LIFE180 partners with select third-party providers, including tax professionals, legal experts, and licensed financial advisors to deliver comprehensive planning solutions tailored to your unique goals. These services may include estate planning, entity structuring, investment strategy development, and advanced tax planning — all aligned with your long-term vision and personal values.
LIFE180 is not a licensed investment advisory firm and does not offer securities, investment products, or portfolio management services. We maintain strategic partnerships with licensed Registered Investment Advisors (RIAs) and fiduciary financial professionals who provide these services directly.
All investment advice, recommendations, and account management should be discussed with a licensed investment advisor. Past performance is not indicative of future results. Investing involves risk, including the possible loss of principal. Always consult with a qualified financial professional before making any investment decisions.